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Want to get your skincare routine in check this year? What is next in the natural skincare industry? Learn about the top ten 2021 Natural Skincare Trends to stay in the loop!
After a rough 2020, there’s nothing like giving your skin a little extra love, and these 2021 natural skincare trends do just the trick. Whether you want brighter, tighters, clearer, or healthier skin, these trends are guaranteed to address your dermal woes.
#1 Less is More
For a minute there we were all obsessed with the glass skin brought to you by a 10-13 step process. This trend started in Korea but quickly spread worldwide. But you can still achieve glass-like complexion clarity by selected just a handful of clean, natural, high-performance products.
Not only will you save money, but using fewer ingredients on your skin allows your skincare routine in 2021 to be effective while allowing your skin to breathe. So the first trend is finding your favs and not overdoing it. Also, feel free to give your skin a rest every now and then. With the exception of a hydrating SPF, it’s okay to go without a couple of days of the month.
If a glow is what you’re after, think luxury serum, lightweight moisturizer, and a setting powder with pearl. Need to mattify? Rely on a primer, gel-based hydration, and oil-balancing cleansers.
#2 Fewer Ingredients
Not only are reducing the number of steps our skincare routine but the number of ingredients we want to see in a product. When a buyer is reviewing an ingredient list and the list is overwhelming and hard to understand, there may be a disconnect. 2021 natural skincare trends will include education on common ingredients but are likely to cut down the number of elements they put into a single product.
#3 Prioritize Skin Protection
I’ve already mentioned SPF, but sometimes it’s not enough to block only UV rays. A prominent 2021 natural skincare trend you’ll see is the use of barrier balms, creams, or moisturizers. Formulated to restore skin and protect it from abrasive environmental and weather-related damage, a barrier product often includes natural ingredients like Aloe, Lipids, Chamomile, Glycerin, Vitamins, and other herbal extracts.
Whether it’s from wearing masks, weather change, or if you’ve noticed your skin become more sensitive–a restorative barrier skin product in preventing damage done to the outermost layer of the dermis. If you’re looking for something for daily use, go for a water-based or gel-based formula. If you need more intensive healing, a thicker cream would be suitable for spot application.
#4 Treating Inflammation, Not Covering it Up
If you’re used to depending on full coverage foundation, heavy concealer, and a healthy dose of setting powder to hide your redness, blemishes, or breakouts–that ends with the help of this year’s trends. In 2021, we’re treating inflammation, not covering it with makeup.
An impressive amount of skin troubles arise from the body’s response to damage or stress–inflammation. And while meditation and eating right can help address this significantly, your skin may need an extra boost. If you’re tired of hiding and want to actually treat the root cause, here are a few natural skincare ingredients to look for when choosing this year’s beauty routine.
#5 Friendly Bacteria
Also referred to as probiotics, your skin requires a balance of friendly bacteria. Much like your gut flora, the skin relies on a healthy microbiome as part of its cellular regeneration process and self-cleaning and regulation. An imbalance in your skin’s microbiome can manifest as cystic acne, eczema, heightened sensitivity, chronic dryness or oil, and irritation.
Microbiome-friendly skincare is likely to emerge this year, just be sure to look for brands that guarantee live organisms in their formula and include some form of prebiotic lipid, radish ferment, or lactobacillus ferment.
#6 Clean Hands, Clean Face
Living in the era of a global pandemic has made us hyper-aware of our sanitation practices. Studies show that we touch our faces between 15-25 times per hour! In 2021, handcare is going to be even more important in the world of skincare as we are touching our faces perhaps more than ever to remove and replace a mask multiple times throughout the day. In 2021, we’re looking out for our sanitation, safety, and skin with cleansers on the go, antibacterial skin wipes, and hydrating lotions.
#7 Refillable Skincare Packaging
The only thing I love more than skincare is the planet, and fortunately, it looks like 2021 Natural Skincare Trends are more onboard with environmentally-friendly practices, the most significant this year will be refillable components. Be on the lookout for subscription services that send you refillable. And if you’re a sucker for great packaging your standards can remain just as high. Brands like Fenty Beauty and Humanrace prove that Earth-friendly branding can be chic and sustainable.
Refillable components and other sustainable practices are anticipated 2021 natural skincare trends as consumers become more aware and responsible in the role that we all play in protecting Mother Earth.
#8 Blue-Light Protection
With screentime at an all-time high, we suspect more UVA/UVB/HEV-blocking SPF formula to be emerging. Certified dermatologist, Shari Marchbein says, “when blue light penetrates the skin, reactive oxygen species are generated, which leads to DNA damage, thereby causing… hyperpigmentation,”. Ingredients like Niacinamide and earth minerals help combat blue light damage by preventing the DNA mutation from occurring.
A majority of today’s shoppers are filtering their skincare and beauty product ingredients more than the FDA. In 2021, brands will need to offer transparency through third-party verification programs. USDA Organic certifications, and other means to build trust with their potential consumers. It’s all too easy to slap “natural” on a tag and mislead shoppers. At TBOSC we feature natural skincare brands that have earned trust and transparency through their excessive verification and seals of validity.
#10 Inclusion Across Race & Gender
If you have skin, you should have access to 2021 natural skincare trends. Period. Brands have caught onto that our generation doesn’t tolerate a lack of inclusion. Expect diversity in marketing campaigns and product lines that address diverse skincare needs.
2021 Natural Skincare Trends
As people evolve how they treat each other, the planet, and their health, many natural brands will rise to the occasion and greet you with higher-quality, responsible skincare.
Which trend are you most excited about?