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Product: ILIA Beauty Mascara
My rating: 10/10
How Long Have I Used the Product? I have used this product longer than any of our other products reviewed on our site. I have used Ilia’s mascara for over a year.
*I purchased this product. Post contains affiliate links.
About the Brand
Our skin is our largest organ, and can absorb just about anything we put to its surface. ILIA is formulated with this in mind, and dedicated to creating the purest products possible. The ethical-sustainable approach embodied in each piece is filled with certified organic bio-active botanicals that nourish and rejuvenate the skin.
The quality of the product is mirrored in its packaging. All cream lip products are housed in a sleek recycled aluminum case. Each product is filled with up to 85% bioactive organic ingredients.
Ok, so lets get one thing straight, I LOVE MASCARA. It is one products I wear everyday. It is a little scary at first to switch to a totally natural lash booster, I have tried other natural mascaras and always find I regrettably go back to the bad ones…Mainly because I haven’t found one that works well. They tend to flake and dry up so quickly.
My First Impression of the Product
When I first used this mascara, I was pleased, but I knew time would tell. I wanted to see if it would dry and flake like most other natural mascaras I have tried. With a few days of use I was learning that I was beyond pleased. I quickly became a happy customer.
I have tried other mascaras from some of my favorite brands like:
Jane Iredale: Although I love Jane’s Full Coverage BB Cream, I absolutely dislike their mascara. It flakes and is dry within a month. At the Spa where I work, unfortunately we have the most returns on this mascara.
Earth lab: Makes wonderful mineral makeup, but also falls short with their mascara, drying up and flaking shortly after application.
ILIA Beauty has the best formula I have ever come across. With absolutely no flaking, smudging or clumping.
Scent and Texture
This is not a scent free mascara, but the scent is very pleasant, and subtle. Just a little sweet and fresh.
There are two sides of this brush, straight and curved. The applicator is very fine rubber. At first I was not sure if I would like it, as I am so use to a more traditional brush, but this brush is still thin enough and applies practically the same as a fibre brush.
ILIA has a formula that is slick and wet. I love how this product applies to the lashes. I get a natural curve with a full body of lashes.
- It does not flake
- It has an amazing applicator ( separates the lashes and prevents clumping)
- the color is bold and saturated
- It has a good seal to prevent drying out
- The ingredients are top notch !
I chose ILIA Beauty color Nightfall. I like dark bold lashes. I naturally have darker tones so it works great for me. It is a deep saturated color, and lives up to its name.
ILIA has improved their formula. This mascara is naturally preserved and is Phenoxyethanol free! This product is also Gluten-free
Water (Aqua), Serenoa repens (Saw Palmetto) Fruit Extract*, Aloe (Barbadensis) Leaf Extract*, Hydrogenated Glyceryl Abietate, Brassica Campestris, Aleurites Fordi Oil Copolymer, CoperniciaCerifera (carnauba) wax*, Chrondrus Crispus (Carrageenan), Persea Gratissima (Avocado) Butter, Triisostearyl Citrate, Stearic Acid, Euphorbia Cerifera (Candelilla) Wax, Silica, Hydrolyzed JojobaEsters, Xanthan Gum, Tocopherol (Natural Vitamin E), Sodium Hyaluronate, Ethylhexylglycerin, Phenethyl alcohol. May Contain: Mica, Iron Oxide (CI 77499, CI 77492, CI 77491), Ultramarines. *Certified Organic Ingredients.
- Aloe: Moisturizing and helps prevent irritation.
- Jojoba oil: Nourishing for the lashes.
- Vitamin E: Keeps lashes moist and protected from damage. Helps prevent breakage.
Price and Size
$26/USD 6.5 g or 0.22oz
Who is this product for?
Anyone who LOVES mascara and wants to use high quality, luxurious, organic product. So enjoy all you ladies who cant get enough!
How well does it work?
This is the best natural mascara I have ever used. I will NOT go back to a drugstore product to substitute for the other natural mascaras I have tried,( that did not work well) I will likely never change to any other. ILIA has made the mascara I have been looking for, its that simple.
What are Other People Saying?
I would recommend watching this video by All Natural Aspirations. A complete review of ILIA’s Mascara.
How Long Will it Last? What is the Shelf Life?
ILIA has made a wonderful natural mascara that has outlasted any other I’ve owned. Most have dried out far to soon, throwing away money and creating waste. ILIA claims their mascara will last 6 months. I can back this claim, as my mascara has stood up to the test of time.
You have probably gathered by now, that I truly do love this product. I have been so excited since giving this product a chance. After many other tries with different natural mascaras, ILIA has made the best one.
I really hope that I have helped you with my review. It has taken me time and money to try and find a great natural mascara. I hope that I have saved you both.
I will continue using this product and confidently recommend it.
My Rating: 10/10
Where Can You Get it?
I would love some feedback from others who have had trouble finding a great natural mascara, drop us a line!
To a bright and beautiful you,